We have made quite the journey in our people analytics work over the past years.
Spotify’s People Analytics Journey

We have made quite the journey in our people analytics work over the past years.
It’s not about connecting the dots, but having a smooth and steady ride in the flight of locks Using data about human behavior, relationships, and traits as the basis for making business decisions. That’s our definition of People Analytics and it means not basing decisions anecdotal experience, hierarchy and/or risk avoidance, but taking higher-quality decisions […]
Right now, most of the People Analytics industry is focusing a lot on Talent Acquisition and straight up data reporting. Those are both good and important things, but we have all been doing them for a long time, and neither will help us activate and retain the people who are already recruited, predict the future, […]
This is how we collect people data and put it to work At Spotify, we take data very seriously and we try to make every decision data-informed. When it comes to people data we have collected all the relevant components in one team, to make sure all sources and analysis can feed into each other […]
Show me the data! Understanding, analyzing, and making use of people data will be an increasingly important part of the HR contribution over the years to come. Does this mean that in the future, HR will be led and mostly replaced by people whose main skills are in the data and analysis sector, rather than […]